The design language of the app match Totême's distinct design cues and meticulous craftsmanship. Relying on interaction and full bleed imagery we avoided cluttering the experience – letting content shine.
Loyalty features include a “digital luxury concierge” with styling appointments, care tips, and personalized support exclusive to app users. The app's clean design, full-bleed imagery, and editorial-style shopping (“Shop The Look”) enhance brand recognition and ease of use. Push notifications through the app drive significantly higher engagement and conversions compared to email, supporting retention and repeat sales.