Totême
App design for a fashion concierge service
Deliverables
UX / UI
Motion
Design system
Totême is a fashion icon with a singular aesthetic. With an ambition to redefine service within fashion they have launched a pocket concierge and loyalty platform. G—W partnered with their in-house brand team and external app developer to design the app.
The design language of the app match Totême’s distinct design cues and meticulous craftsmanship. Relying on interaction and full bleed imagery we avoided cluttering the experience – letting content shine.
More work
IMIO
Building a brand from microbes
View case