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The G—W studio team

hi@g-w.studio ↗

StockholmDöbelnsgatan 47113 52 Stockholm

Design for scale®

We create brand and product foundations for companies at the inflection point, from the ones you know to the ones you’ll know soon.

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Klarna: The smart way to shop and pay

KlarnaThe smart way to shop and pay

  • Consumer
  • Brand Identity
String Furniture: Elevating a Scandinavian icon

String FurnitureElevating a Scandinavian icon

  • Consumer
  • Design strategy
Neko Health: Reimagining proactive health on the web

Neko HealthReimagining proactive health on the web

  • Consumer
  • Product vision
Cerebras: Refreshing the world’s fastest AI infrastructure

CerebrasRefreshing the world’s fastest AI infrastructure

  • Infrastructure
  • ID System
Less: Analytics for the doers

LessAnalytics for the doers

  • AI apps & Tools
  • Brand Platform
Totême: App design for a fashion concierge service

TotêmeApp design for a fashion concierge service

  • Consumer
  • UX / UI
Round2: Branding the next generation of software funding

Round2Branding the next generation of software funding

  • Venture Capital
  • Brand Platform
Instabridge: Unifying next-generation telecom

InstabridgeUnifying next-generation telecom

  • Consumer
  • Brand Foundation
Mobi: A new brand for smarter travel powered by Gen AI

MobiA new brand for smarter travel powered by Gen AI

  • AI apps & Tools
  • Visual Identity
IMIO: Building a brand from microbes

IMIOBuilding a brand from microbes

  • Biotech
  • Brand Platform
Hummingbird: Using design to fight financial fraud

HummingbirdUsing design to fight financial fraud

  • AI apps & Tools
  • UX / UI
Lawly: Creating an approachable brand in an inaccessible industry

LawlyCreating an approachable brand in an inaccessible industry

  • Consumer
  • Visual Identity
Aimo Park: From parking operator to mobility hub

Aimo ParkFrom parking operator to mobility hub

  • Consumer
  • UI Design
Wakakuu: A gallery of fashion

WakakuuA gallery of fashion

  • Consumer
  • Brand Identity
Home Hotel by Strawberry: Your home away from home

Home Hotel by StrawberryYour home away from home

  • Consumer
  • Brand foundation
Zetta: Designing an iconic VC brand

ZettaDesigning an iconic VC brand

  • Venture Capital
  • Visual Identity
Axolotl: LLM fine-tuning made easy

AxolotlLLM fine-tuning made easy

  • AI apps & Tools
  • Visual Identity
Treeline: Medicines, elevated

TreelineMedicines, elevated

  • Biotech
  • Brand foundation
Nabla Bio: Humanizing AI-native biotech

Nabla BioHumanizing AI-native biotech

  • Biotech
  • Visual identity
Nanite: Constructing an identity from the smallest of building blocks

NaniteConstructing an identity from the smallest of building blocks

  • Biotech
  • Visual identity

Client Directory
(2019—2026)

  • Google
  • Spotify
  • Airbnb
  • Klarna2024→
  • The Moonshot Factory
  • Google Ventures
  • LG Ventures
  • MoMA
  • ICA
  • Cerebras2025→
  • Legora
  • Skistar
  • Balder
  • Comfort Hotel
  • Totême2022→
  • Neko Health2026→
  • Taara
  • Industrifonden
  • Oncopeptides
  • Iambic Therapeutics
  • Voxel51
  • Inworld
  • Cast AI
  • TrueFoundry
  • Diffbot
  • EzyVet
  • Bigscreen
  • GetWhy
  • Anyfin
  • Minut
  • Instabridge2023-2024→
  • String Furniture2024→
  • Märta Måås Fjetterström
  • Zetta Venture Partners2023→
  • Endeit
  • Luminar Ventures
  • Adsorbi
  • Alara
  • Althera 42
  • Antrino Labs
  • Aplusia
  • Arente
  • Atlas
  • Authentic
  • Avallon
  • Axolotl2024→
  • Birdseye
  • BistroBike
  • Bolageriet
  • Boltz
  • BuilderBase
  • Centre for Net Zero
  • Cerve
  • Cirkus Cirkör
  • CoCoach
  • Compileit
  • Convergent Research
  • Dema
  • DiVine
  • Done
  • Eino
  • Eucrene
  • Failup Ventures
  • Faro
  • Flowrate
  • Frich
  • Fylgia
  • Gail
  • Harka
  • Hili
  • Home Hotel by Strawberry2024→
  • Hopium
  • Hudson River Bio
  • IMIO2022→
  • Inception Ventures
  • iPercept
  • Joyweek
  • Just Drive Media
  • Kamau Therapeutics
  • Klaro
  • Kontorsgiganten
  • Kustom
  • Laurel
  • Lawly2023→
  • Less Tech2024→
  • Nabla Bio2025→
  • Nanite2023→
  • Noll Bikes
  • Notana
  • Nygårds värdshus
  • Odyssey
  • Omnidocs
  • Onsemble
  • Open Climate Fix
  • Optivian
  • Palla
  • PCP
  • Qlerify
  • Qopla
  • Radicle Science
  • Round2 Capital2022→
  • Scorable
  • Smart Imaging Systems
  • Sparxity
  • Squid
  • Steep
  • Stockholms läns museum
  • Super Human Network
  • Tandem Health
  • Teira
  • Tower28
  • ToxoTech
  • Treeline2025→
  • Valdera
  • Valpas
  • Vantel
  • Verified
  • Viaggio
  • Wajjo
  • WeHunt
  • Weya Beauty
  • Wilgot
  • Witty Robotics
  • Zinova
  • Children’s Discovery Museum of San Jose

Ready for what’s next? Partner with us.

Portrait of David Prentell, CEO at G—W

David PrentellCEO

david@g-w.studio+46 73 318 23 69

Portrait of Maria Björklund, Head of Studio at G—W

Maria BjörklundHead of Studio

maria@g-w.studio+46 73 318 23 69

Portrait of Sofia Hansen, Client Lead at G—W

Sofia HansenClient Lead

sofia@g-w.studio+46 73 318 23 69

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